Paddy’s Pub: Home of the Original Kitten Mittens
The scene in the video is taken from a famous American TV show, “It’s Always Sunny in Philadelphia” (Season 5, Episode 8). With a merchandising convention in town, every character, including Charlie, is trying to come up with a product that would both promote the pub and make that character wealthy.
WHY IS THAT SO FUNNY?
What makes the scene funny is not just the failed attempt to promote such a useless product as mittens for noisy cats, but also the overall quality of the advertisement. Virtually every aspect of the ad is purposefully made poorly; the script of the add and the footage are mediocre at best. What stood out to me from the first seconds of the video is the actor’s strong tendency to overact. Charlie’s purposeful overacting is a great example of how exaggeration creates comedy. Another trick that the show uses to make the scene funny is creating an illusion of the audience in the episode itself. At the end of the video, we observe other characters staring at the TV, watching Charlie’s add, clearly thinking that it is somewhat ridiculously dumb. All these factors, combined with the never-ending theme of “stupid cat videos”, make the scene ridiculous and funny.